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5.3 Driver Incentive Program – User Manual

Platform: Yelowsoft
Module: Marketing Tool
Purpose: Motivate drivers to complete more trips and stay active during peak hours by offering structured incentives

🎯 Overview

The Incentive Program is designed to increase driver availability and performance. Admins can create customized incentive schemes based on time slots, vehicle types, and driver performance metrics to encourage more completed trips, better service quality, and lower cancellation/rejection ratios.

🔧 How to Access

Admin Panel → Drivers → Incentive Program

🛠️ Creating an Incentive Program

Admins can create incentive plans tailored to specific business goals:

1. Reward Type Selection

  • Cash Wallet: Usable for withdrawals
  • Credit Wallet: Usable for service fees or in-app utility

2. Program Duration

  • Define start and end dates for the incentive program
  • Can be continuous or time-based
    • Example: Active daily from 10:00 AM to 8:00 PM (peak hours)

3. Incentive Interval

  • Instant: Credited immediately upon meeting criteria
  • Daily: Evaluated and credited at end of day
  • Weekly: Assessed weekly based on cumulative performance

4. Vehicle Type Targeting (OnMove)

  • Specify eligible vehicle types
    • Example: Incentives only for sedan or minivan drivers

5. Driver Eligibility

  • All Drivers
  • Specific Drivers
  • Manually Selected Drivers

6. Performance Targets

Set measurable performance criteria:

  • Earnings Target: e.g., $100/day
  • Trip Target: e.g., 10 trips/day
  • Rejection Ratio: e.g., <20%
  • Cancellation Ratio: e.g., <10%

Multiple rules can be combined to create a balanced incentive structure.

📈 Example Scenario

  • Objective: Encourage driver availability during peak hours (10 AM – 8 PM)
  • Plan Setup:
    • Incentive Wallet: Cash Wallet
    • Target: Complete ≥10 trips, Rejection <20%, Cancellation <10%
    • Reward: $100/day
    • Vehicle Type: Sedan
    • Redemption Interval: Instant

Once conditions are met, the system automatically credits $100 to the driver’s wallet.

🔄 Business Benefits

  • Higher Driver Availability during busy hours
  • Improved Trip Completion Rates
  • Better Customer Satisfaction
  • Performance-Based Earnings for drivers
  • Controlled Incentive Spending with targeted conditions

✅ Summary

FeatureFunction
Wallet TypeCash or Credit wallet for reward payout
Duration SettingsSet program start/end and time-based availability
Redemption IntervalInstant, Daily, or Weekly payouts
Vehicle Type ControlTarget incentives for specific vehicle categories
Driver TargetingAll, specific, or manually selected drivers
Performance ConditionsDefine earnings, trips, rejection, and cancellation targets

💡 Pro Tip

Use time-based incentives during predictable peak hours to ensure higher driver coverage and reduce passenger wait times.