5. Marketing
Yelowsoft offers a powerful marketing feature called Promo Code, designed to increase customer engagement and boost trip volume. Administrators can create customized promotional campaigns based on several conditions and usage rules to drive more rides on the platform.
The Reward Program is a key marketing strategy offered by Yelowsoft that enables taxi and dispatch companies to incentivize and retain customers. It allows users to earn reward points through specific actions like signing up and completing trips. These points can later be redeemed for cashback, which can be used for future rides—encouraging repeat usage and higher engagement.
The Incentive Program is designed to increase driver availability and performance. Admins can create customized incentive schemes based on time slots, vehicle types, and driver performance metrics to encourage more completed trips, better service quality, and lower cancellation/rejection ratios.
Attract more users through referral incentives, growing the platform organically.
Display banners to boost promotions, engagement, and revenue opportunities